Gauge
Gauge is a San Francisco-based full-stack GEO AI visibility platform that tracks brand exposure across generative AI engines such as ChatGPT, Claude, Gemini, and Perplexity, and supports content optimization.
Gauge is an AI visibility platform that tracks how a brand is mentioned and cited across generative AI engines such as ChatGPT, Claude, Gemini, and Perplexity. It was founded in 2024 in San Francisco by Caelean Barnes and Evan Doyle, and went through Y Combinator's S24 batch. Beyond monitoring, it positions itself as a full-stack GEO (Generative Engine Optimization) toolkit that also handles content creation.
Overview
| Item | Detail |
|---|---|
| Founded | 2024 |
| Location | San Francisco, USA |
| Category | AI visibility platform (GEO) |
| Tracked engines | ChatGPT, Claude, Gemini, Perplexity, Copilot, AI Mode, AI Overviews (7 engines per official listing) |
| Entry price | From about $99/month (Starter tier, ChatGPT-only; listed price, subject to change) |
| Founders | Caelean Barnes (CEO), Evan Doyle (CTO) |
Features / Product
Gauge tracks brand mentions and citation rates across 7 generative engines (per its official listing), analyzing which content gets cited and which prompts leave a brand invisible. It offers competitor benchmarking and gap analysis to surface visibility blind spots.
In addition to monitoring, it positions itself as a full-stack tool with a content engine that produces content optimized for both AI search and traditional search, plus an AI assistant (Ask Gauge) for strategy and execution. It supports integrations with GA4, Google Search Console, and Slack. Public materials indicate the Starter tier begins at about $99/month (ChatGPT-only), with higher tiers covering more engines; prices are listed figures subject to change.
Related documents
Frequently asked questions
- Gauge is an AI visibility platform founded in 2024 in San Francisco that tracks brand exposure across generative AI engines and also supports content optimization. It went through Y Combinator's S24 batch.
- It tracks brand mentions and citations across 7 generative engines (per its official listing), including ChatGPT, Claude, Gemini, Perplexity, Copilot, AI Mode, and AI Overviews. Some engines (e.g., Claude) are reported to be available on higher tiers.
- Public materials indicate the Starter tier begins at about $99/month (ChatGPT-only), with higher tiers covering more engines and enterprise options available. Prices are listed figures and subject to change.
Q.What is Gauge?
Q.Which generative engines does it track?
Q.How is it priced?
Sources
This page was last edited on Jun 29, 2026. WikiAP company pages are compiled from official and verifiable sources.