D2C

Generative AI referral traffic is establishing itself as a measurable conversion channel in Korea's D2C ecommerce market. AI-referred visitors convert 31% higher than general traffic (Adobe Analytics, 2026), and AI shopping referrals surged +752% YoY during the holiday season. Verified data and an execution roadmap, in one place.

Cafe24 released referrer data from its D2C store platform for Q2 2026. Generative AI traffic rose 72% YoY to roughly 850, 000 sessions; AI-driven purchase conversion hit 0.85% and AI-sourced orders jumped 195%. Covers platform-by-platform conversion rates, visitor entry patterns, and D2C execution priorities.